A small coaching studio for the slow art of becoming yourself.
We work with twelve cohorts a year, six humans each. That is on purpose. Big rooms make a great LinkedIn post; small rooms make change.
2018, Lisbon
4 senior + 2 associate
76 (and counting)
“I started this studio after seven years of running coaching circles for friends in the kitchen. Most people are not stuck because they lack a 30-day system. They are stuck because nobody has sat with them long enough.”
— Joana M., Founder & Lead CoachWe are a quiet rebellion against productivity-as-personality.
There is a particular tiredness that comes from years of trying to “level up.” Apps to track, frameworks to apply, planners to fill in. Most of it produces a small, anxious self.
We do something simpler. We sit with people for long enough — twelve to twenty four weeks — until the noise quiets and the actual question shows up. Then we coach the question, not the productivity.
Our cohorts are small on purpose. Our methods are old on purpose. Our outcomes — the ones we care about — are not always Instagrammable: a calmer Sunday night, a clearer “no”, a relationship rebuilt, a pivot that finally fits.
How we coach, in four sentences.
You are not a project.
No diagnostic, no quadrant. We start by knowing your texture, then we ask what wants to happen.
Trust over technique.
Frameworks are tools. Trust is the room they sit in. We do not move on a tool until the room feels safe.
Small experiments, repeated.
No 30-day overhaul. Tiny weekly experiments, designed to your actual capacity, run for long enough to compound.
Outcomes that hold in winter.
A goal you only believe in summer is not a goal. We coach for the kind of inner stance that holds up in February.
Six humans you would actually want to be coached by.
Trained where it matters. Honest where it counts.
Joana M.
Founder · Career & leadershipSami R.
Senior coach · ConfidenceHana L.
Senior coach · MindfulnessMarc D.
Senior coach · Money mindsetElif K.
Associate coach · RelationshipsTobi A.
Associate coach · Energy & habitsA short list of promises.
See if there is a coach in our team for what you are carrying.
A 30-minute discovery call is the only way to know. We will tell you the truth either way.